Local SEO in Maresme: The Ultimate Guide to Attracting Customers in Your Area (2025)

Can I ask you a real question before we start?

How many times have you Googled things like “coffee shop near me,” “mechanic in Mataró,” or “web designer in Argentona”?

Now tell me, is your business showing up when someone does that in your area?

If the answer is “no ,” you are leaving money on the table.

What exactly is local SEO? (And why do I care?)

Local SEO, on the other hand, focuses on searches with geographic intent . Or, in other words:

• People who are close to you, ready to buy.

Some of the most classic examples of local SEO include:

• "Motorcycle workshop in Premià de Mar"
• "Website for real estate in El Masnou"
• "SEO Agency in Vilassar de Dalt"

These aren't searches driven by pure curiosity. They're searches with immediate purchase intent.

You don't need visitors. You need visitors that convert into customers. And local SEO achieves that.

This is the business mindset shift that wins at Google

Before I go into detail about the tools and steps, I'll tell you a truth that few people say:

• "The business that wins on Google isn't the biggest. It's the one that best understands its local customer and shows it."

Local SEO is about friendliness, accuracy, and consistency: it's increasingly about psychology and reputation, and less about technical tricks.

Step by step: how to do local SEO in Maresme (and rock it)

1. Claim and optimize your Google Business Profile.

This isn't optional. It's your calling card on Google Maps and in local search results. Do it right:

• Real business name (without “+ SEO + Web + Design”)
• Exact category: “Web Designer”, “Mechanic”, “Beauty Center”
• Actual schedule (and that matches your website)
• A description that will captivate and position you:
  “We are a web design agency in Mataró that helps businesses in the Maresme region attract more customers through local SEO.”
• At least 5 real photos.
• Respond to all reviews. ALL OF THEM.

Ninja BONUS: Post weekly updates to your listing. Google loves it.

2. Research your specific keywords for your area.

Use tools like Ubersuggest, Google Ads Keyword Planner, or Answer The Public to find out how your target audience searches for you, but most importantly, understand how your customers search for you.

Real examples:

• "web designer Mataró"
• "Make a website in Calella"
• "Local SEO Maresme"
• "online store Vilassar de Mar"

And don't forget the combinations with "near me", "urgent", "cheap", "recommended".

3. Optimize your website so Google knows WHERE YOU ARE.

This is important. Google won't index you locally if it doesn't understand your location.

Technical advice:

• SEO title and meta description with city.
• Headings (H1-H2) that refer to areas.
• Contact page with full address and embedded map.
• Testimonies that refer to localities.
• Local Schema (if you use WordPress, plugins like RankMath make this easy).

4. Build local authority (links + citations).

The more relevant pages that talk about you in your area, the more local authority you'll gain.

Strategic actions:

• Register in local directories (QDQ, Yelp, Yellow Pages, etc.).
• Establish collaborations with other businesses (link or content exchange).
• Sponsor local events or associations in exchange for a mention on the website.
• Collaborate with blogs or media in Maresme.

If a local newspaper mentions you, that special link is worth more than 100 links from generic websites.

5. Generate local content of interest (like this article itself).

That's the guideline you need to replicate. Transfer the same to content like:

• "The best marketing strategies for businesses in the Maresme region"
• "How to attract customers in Mataró without advertising."
• "Web Trends for Local Businesses in 2025"

Create a blog that speaks like the people in your area. You don't want the content for Google, you want it for your neighbor.

6. Reviews, the treasure of local SEO

Each review is like a subtle mini-confidence campaign.

• Ask for them naturally after good service.
• Always respond (even if the reviews are negative, in a professional manner).
• Use tools like Whitespark Review Link Generator to make it easier.

Pro tip:  If you use WhatsApp Business, have your message templates ready with your direct link to reviews.

Real Case

Six months ago, a client of ours, a body and paint shop in Mataró, had very few listings on Google. Now, they're in the top three on Maps and receive at least  three calls a day solely due to local SEO.

So what did we do? We optimized their listing, created a well-built local website, and created content that was relevant to their area.

Download your checklist at zero cost.

Would you like to have everything in one quick to-do list? Here's a PDF with the essential steps, CUSTOMIZED FOR YOU.

• Download the Local SEO Checklist for Maresme.

Conclusion. Local SEO isn't just about that. It's about real visibility.

It's not about algorithms, it's about people... people who need what you do and who are searching for you right now.
Local SEO done right puts you where you need to be, in front of those who need you.

And now what?

If you have time, do it yourself. This guide is designed for that. But if you want to do it right the first time...

Contact us at MM Design Web and we'll talk about how to grow your business in Maresme with strategy, design, and real local SEO.