Antonio, owner of Automoción Arenys , told us that he opened his workshop a year ago and now needed a clear, easy-to-navigate website with a presence in the area. After seeing how we integrate design and  local SEO on our website , he decided to contact us to launch his project. 

Objective: A Home page that quickly explains who they are, what they do and how to make an appointment, reinforcing signs of trust ( e.g., RACE authorized workshop ) , and oriented towards local searches in Arenys de Mar/Maresme.

Section 1 - Home (what we publish + design + SEO)

What we insert into the client's website (final content)

• Hero with H1 and value proposition: “Arenys Automobile - Comprehensive care for your car . ” Make an appointment with the CTA. 
• Why choose us: qualified staff, modern tools, fast diagnostics, and quality service. 
• Featured Services (image cards + “Learn more”):
• General maintenance, diagnostics, RACE-authorized workshop, discover all our services. 
• Multi-brand workshop (brands/icons). 
• Integrated  Google reviews (block with testimonials).
• Contact/NAP: Phone, WhatsApp, email, Av. Pau Costa, 43, 08350 Arenys de Mar , and opening hours. Secondary CTA: Contact  /  Make an appointment .

How we designed it (fast)

1. Architecture: Home - About us - Services - Book an appointment. Simple menu and sticky call-to-actions. 
2. Visual hierarchy:  Powerful H1, benefits in 3-4 bullets, service grid with “Learn more,” RACE band as social/technical proof. 
3. Microcopy: clear messages (“comprehensive care”, “diagnosis and budget”, “original RACE spare parts”). 
4. Mobile First: WebP images, touch-friendly sizes, high contrast, and optimized load times.

How we position it (local SEO)

Purpose:  Mechanic shop + Arenys de Mar; Car maintenance in Arenys; Diagnostics in Arenys; Authorized RACE workshop in Maresme.

On-page:

• H1 unique on Home; H2 for “Why choose…” and “Our services.” 
• Titles/goals by service (maintenance, diagnosis, RACE).
• Descriptive ALTs (e.g., “RACE Authorized Workshop in Arenys de Mar”).

• NAP consisting of footer/contact and  WhatsApp click-to-chat  tagged with UTM. 
• Internal link: Home - Service Cards and Appointment Requests ; Reviews - About Us.

Performance and visibility, measured

Badges:

• Performance 91 · Best Practices 96 · SEO 95
• LCP 0,9 s · FCP 0,5 s · CLS 0,001 · TBT 190 ms

Source: Lighthouse desktop - 01/09/2025.

• Mini SEO impact (90 days): 158 clicks (+42%) · 6.69 thousand impressions (+22%).

Source: Search Console (last 3 months).

Section 2 - “About us”: design + local SEO (Arenys Automotive)

What do we insert into the client's website (real content)?

H2 visible: Our identity

Paragraph (accurate summary): Automoción Arenys is located in Arenys de Mar (Maresme). This repair and maintenance shop offers a wide range of services to keep your car in perfect condition. Antonio is at the helm, with extensive experience and a highly qualified team . At Automoción Arenys, technology  and ongoing training are combined to offer exceptional service .

Image: Handshake in front of the engine (trust).

How we designed it (fast and clear)

• Objective: Build trust before selling services (EEAT).
• UX: Block 1 “Identity” (text + image) → Block 2 “Trust Workshop” with claim + short paragraph + CTA.
• Microcopy: We've removed the filler; we've left in the benefits (qualified staff, technology, and friendly service).
• Visual: Coral/red card with headline; second black block with white typography for the claim.
• Mobile: One column; image below text; CTA visible.

How we position it (local SEO)

• Intention: “trusted workshop Arenys de Mar ”, “mechanical workshop Arenys”.
• On-page:

• H2 with location (“Our identity · Arenys de Mar”).
• Natural mentions of Maresme and “repair and maintenance workshop”.
• Image caption  : “Trusted workshop in Arenys de Mar - Arenys Automotive (handshake)”.

• Internal link: About us - Services - Make an appointment - Contact.
• NAP consisting of footer.

Section 3 - “Services”: design + local SEO (Arenys Automotive)

What do we insert into the client's website (real content)?

H1 of the block: Our Services

Intro (hero):

Your trusted workshop in Arenys de Mar for the complete care of your car. 

Preventive and corrective maintenance, advanced engine diagnostics, and comprehensive preparation for the MOT. 

Expert team, latest technology , and a variety of tires for all needs and budgets.

Service grid (3×3):

• General Maintenance: Oil changes, filters, and mechanical repairs to keep your car safe.
• Advanced Diagnostics: Modern equipment and techniques for an accurate evaluation of your vehicle.
• Fast Mechanics:  Agile interventions to get you back on the road without delay.
• Electricity: Diagnosis and repair of electrical systems with warranty.
• Tire Replacement:  Selection, mounting, and balancing based on usage and budget.
• Automatic Gearbox Maintenance: Specialized service for greater performance and durability.
• Injection and Electronics: Injector calibration and electronic system configuration.
• Air Conditioning: Gas refilling, air conditioning repair and diagnostics.
• Pre-ITV: Complete checks to ensure your car passes inspection without any problems.

In every service, we are committed to safety,  speed , and quality, always with affordable prices and friendly advice.

Section CTA:  See all services - | Make an appointment

How we designed it (fast and clear)

UX: Hero with promise + list of key competencies; below, cards for each service with title + description.

Hierarchy: Large H1, subtitle with keywords (maintenance, diagnosis, ITV, tires), 3-column grid (on mobile 1 ).

Microcopy: Benefit + action (“fast”, “accurate”, “safe”).

Visual: Dark cards on a coral/red background; relevant images; generous spacing.

Block 1 - RACE authorized workshop

H2: Authorized RACE workshop in Arenys de Mar

Sulead: Certified quality and approved processes.

Text (2–3 lines):

At Automoción Arenys, we are an Authorized RACE Workshop: we follow audited protocols , use approved parts , and maintain certified training . The result: accurate diagnosis , reliable maintenance, and a guarantee on every service.

Bullets (4):

• RACE protocols and audits .
• Approved parts and warranty.
• Diagnosis y pre-ITV.
• Priority attention and advice.

CTA: More information - | Make an appointment

Block 2 - Why choose Arenys Automotive?

H2: Why choose Arenys Automotive?

Sulead: Comprehensive care for your car.

Bullets (5):

• Team of  qualified professionals in continuous training.
• Modern workshop with state-of-the-art tools.
• Close attention  and tailored solutions.
• Competitive prices  depending on your repair.
• Quality assurance on all work.

Closing + CTA: Your trusted workshop in Arenys de Mar. - See services | Make an appointment

Make an appointment at Automoción Arenys

“Your vehicle in good hands”

Clear form with basic information (name, contact, registration number and message).

We include address, hours, WhatsApp and email for direct contact.

The goal: to make it super easy for customers to book online or text via WhatsApp.

Suggested CTA for button: CONTACT

Customer reviews on Google

Section with featured testimonials and summary of positive reviews.

Reinforce trust by showing professionalism, fair prices, and proximity.

How we position it (local SEO)

• Intent by service (natural keywords):

Car maintenance in Arenys de Mar, advanced diagnostics in Arenys, fast mechanics in Arenys, car electricity in Arenys, tires in Arenys, automatic gearbox maintenance in Arenys, MOT preparation in Arenys.

On-page:

• Section slug:  /services/
• Title (≤58): Workshop services | Automotive Arenys, Arenys de Mar
• Meta desc (≈150):  Maintenance, advanced diagnosis, fast mechanics, electricity, tires and automatic transmissions in Arenys de Mar. Modern technology and fast service.
• H2 per card (if each service has a page): use the name of the service + “in Arenys de Mar”.
• Image ALT : “[name] Service in Arenys de Mar — Arenys Automotive”.

• Internal linking: Each card → service page/anchor · Services → Make an appointment and Contact.
• Suggested scheme : Service by service with area Served: "Arenys de Mar" and provider: LocalBusiness.

H2: Results and metrics

Web Performance (Lighthouse Desktop)

• Performance 91 · Accessibility 95 · Best Practices 96 · SEO 95
• FCP 0,5 s · LCP 0,9 s · Speed Index 1,7 s · TBT 190 ms · CLS 0,001

Measurement: 01/09/2025 (Lighthouse 12.8).

SEO Impact (Search Console · last 3 months)

• Total clicks: 158 (+42%) · Impressions: 6.69 thousand (+22%).

Most attractive pages:

• Home “Mechanical Workshop in Arenys de Mar, Maresme” - 115 clicks (+80%)
• “Tire Replacement” – 14 clicks (+100%)
• “Fast Mechanics” -  9 clicks (+80%)
• “Services” - 6 clicks (−25%)
• “Contact” - 5 clicks (+67%)

Queries that already bring traffic:

• “Automoción Arenys” - +500% (6 clicks)
• “Arenys de Mar mechanical workshop” - 4 clicks (new)
• “garage” – 2 clicks (new)

Speed reading (what it means)

:LCP <1 s and CLS ~0.001 = fast and stable loading on desktop.

Clicks and impressions increase = more presence and more qualified visits.

Individual services (tires, quick mechanics) already capture specific searches.

Owner's testimony

Antonio, Automotive Arenys

"With MM DESIGN WEB, we've achieved exactly what we were looking for: a clear, fast website that brings us real clients every week. The team understood our idea from the start, and now we have a presence on Google and constant requests from clients in Arenys and the surrounding area. Professional, fast, and very friendly. 100% recommended."

Success story: Arenys de Mar

We have also transformed businesses in nearby cities:

• Web design in Barcelona
• Web design in Badalona
• Web design in Mataró
• Web design in Vilassar de Mar

 Do you want your business to take the same leap as Automoción Arenys?

With MM DESIGN WEB you'll have a website that ranks and converts from day one.

Request a quote from MM DESIGN WEB

Microtrust: ⭐️⭐️⭐️⭐️⭐️ 5/5 on Google · Published real projects