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Ainoa Muñoz
5 min read
01 Sep
01Sep

Why Google Maps is EVERYTHING in 2025

Looking ahead to 2025, the so-called Google Maps Map Pack is the new digital showcase. It's no longer enough to appear on Google: if a business isn't in the Top 3 on Maps , it loses customers to its competitors. In the Maresme region, where the cities of Mataró , Premià , Vilassar , and Calella receive thousands of local searches daily, local SEO is the way to gain visibility and revenue. 

We've already demonstrated this with  digital projects in Vilassar de Mar , where applying local SEO completely changes the visibility of a business.

This guide explains how to become #1 on Google Maps in Maresme and dominate your area of influence like a true leader.


1. Google Maps in Maresme: Opportunities that do exist

  • More than 80% of people who search for something nearby end up going to the business that appears first on Maps. 
  • The "map pack" permanently  reduces traffic to your web positioning; however, if you know how to stand out, sales increase significantly.
  • The Maresme region is full of competition (repair shops, restaurants, lawyers, real estate agencies, etc.), and those who take advantage of Maps are the ones who get the lion's share. 

An example:

A car repair shop in Mataró that carefully curates its profile and website to appear on Maps can receive up to three times as many calls  and  messages as another shop that doesn't care about local positioning.


2. Essential points to highlight on Google Maps in 2025

2.1. Business profile (Google Business Profile) 

  • Company name including relevant terms in a natural way (without abusing them). 
  • Precise classifications (primary and complementary). 
  • Well-cared for images (with geotags and good resolution). 
  • Updates and promotions in progress. 
  • Frequent feedback with formal responses.

2.2. Local on-page SEO on your website

  • Cluster of pages by municipality: Mataró, Premià, Vilassar, Calella, Masnou…
  • Inclusion of embedded Google Maps on the web.
  • LocalBusiness Schema + Case Study for each real customer.
  • Texts with local keywords + clear call to action (“Call us”, “Request a quote”).

2.3. Local authority and links

  • Citations in local directories (e.g.: Yellow Pages, Axesor, QDQ).
  • Appearances in Maresme media and local press releases.
  • Collaborations with associations and chambers of commerce.

3. Local cluster strategy in Maresme

The key in 2025 is to create an optimized local cluster.

Example:

  • Homepage: “SEO in Maresme: position your local business.”
  • Optimized subpages:
  • SEO in Mataró
  • SEO in Premià de Mar
  • SEO in Vilassar de Mar
  • SEO in Calella
  • SEO in Masnou

This allows:

  1. Attack hyperlocal searches.
  2. Increase thematic authority.
  3. Generate qualified traffic that converts into customers.

As we've seen in real-life SEO cases in Vilassar de Mar , this strategy converts local searches into daily customers.


4. Real cases in Maresme (success story)

A body shop in Mataró went from being invisible on Google to being in the Top 1 on Maps and local searches in less than 4 months:

  • Local organic traffic x4.9
  • +40% of forms received
  • 1.9s Mobile LCP (Key Technical Improvement)

The result: more customers, increased revenue, and a brand consolidated as a leader in its sector. See real-life case study


5. 2025 Checklist to Master Google Maps in Maresme

  • Optimize your Google Business Profile. 
  • Get real, consistent reviews. 
  • Work local cluster of pages on your website. 
  • Implementa Schema LocalBusiness y FAQPage. 
  • Do local link building in directories and media. 
  • Monitor Core Web Vitals: speed and user experience.

FAQs: Frequently asked questions about SEO in Maresme

How long does it take to be in the Top 3 on Maps?

From 3 to 6 months, depending on the competition and sector.

Can I appear in several cities in Maresme?

Yes, with a well-developed local cluster, you can position yourself in Mataró, Premià, Vilassar, Calella, and more.

Is it worth investing in local SEO if I already have clients?

Yes, because by 2025, 80% of new customers will come from Google Maps.


6. Conclusion: Dominate the map, dominate the Maresme

By 2025, being in the Top 3 on Google Maps is no longer optional: it's the difference between growth and disappearance. Local SEO in Maresme is a powerful tool for attracting clients, increasing revenue, and consolidating your brand.

Do you want your business to appear at the top of Maps?

At MM DESIGN WEB, we create optimized websites with local SEO that put you first on Google Maps.

“Dominate the map, dominate the Maresme. Let's talk about your project right now.”

If you'd like to see a detailed example of how we work, discover how we position websites in Vilassar de Mar  step by step here.


Do you want to take the complete guide?

We have prepared a brutal resource:

  • Local SEO in Maresme: The Ultimate Guide to Attracting Customers in Your Area (2025)

In this guide you will find:

  • Step-by-step strategy to appear #1 on Google Maps.
  • Keys to reviews, authority, and local cluster.
  • 2025 Checklist to make sure you don't miss a thing.

Download it for FREE now and start dominating your market.

Download the free guide


Want to see how to turn a beautiful website into one that rocks Google?

Check out the article where we demonstrate with real-world metrics how a website built on a closed platform can achieve 100/100 in SEO and everything in between.

It's not theory, it's results.

Read also related articles:

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