It all started when Gina contacted us through our website to launch an ambitious project: BuscaViajes, a national platform designed to allow anyone to plan their vacations from a single location.
At MM DESIGN WEB, we took on the challenge of designing and positioning BuscaViajes from scratch, developing an optimized, fast, and intuitive website and a nationwide SEO strategy. The goal: to turn Gina's idea into a competitive website capable of competing with the major online agencies.
Today, thanks to this work, users can easily and securely search and book flights, hotels, cruises, and leisure activities , always finding the best options available.
Everything is centralized in a clear, agile website with an impeccable user experience. This success story from MM DESIGN WEB demonstrates how strategic design combined with solid SEO can transform an initial idea into a benchmark platform within the Spanish tourism sector.
“The cover that converts visits into reservations.”
For the BuscaViajes home page, we designed a clear, visual, and persuasive home page that captured the user's attention from the very first second.
The key elements of the design were:
The result is a homepage with fluid navigation and well-structured menus , allowing users to navigate through hundreds of options without getting lost.
A UX designed down to the last detail to turn every visit into a booking opportunity.
“All the destinations you can imagine, in just one click.”
In this section, we bring together the most popular services for travelers: hotels, flights, cruises, and cottages.
The goal was to allow the user to explore all the possibilities from a single visual block , with attractive images and a dynamic design that conveys variety and confidence.
“The freedom to travel begins with the place and the path.”
Here we integrate car rental and vacation rental options , two services that provide complete flexibility for your trip.
The design conveys comfort and mobility , highlighting that the user can choose how to get around and where to stay with a single click on BuscaViajes.
After the cover, we designed a section with visual and direct cards that present BuscaViajes' main services .
Each card combines attractive images , clear typography , and a short tagline that reinforces the benefit to the user.
This visual design not only provides a modern aesthetic , but also facilitates navigation and directs the user to the booking action.
A section designed to let the website speak for itself: fast , clear , and persuasive.
Grand Journeys is BuscaViajes' flagship section. Here we bring together unique itineraries for those seeking unforgettable experiences:
With a modern and emotional design , reinforced by the image of travelers in action and a clear and visible green button ("Choose your destination") , we motivate the user to take the next step and book.
“Your next adventure starts here.”
In this section, we created a visual block dedicated to Great Journeys , designed to inspire the user from the first glance.
The design combines striking images , bold typography , and a prominent green action button that invites you to instantly choose your destination.
This block functions as a point of inspiration and conversion , with a clear design and a direct message that connects with the desire to explore and discover.
This card groups hotels in strategic destinations such as Barcelona, Seville, Granada, Madrid, Andorra, and Mallorca.
The design conveys clarity and visual appeal, with high-quality images that represent the essence of each location.
The section reinforces the idea that, at BuscaViajes, booking doesn't start with a cold list of hotels , but with the excitement of choosing a destination that resonates with the traveler.
A visual experience that turns hotel search into the first step of the adventure.
“Discover Spain your way, choose your ideal city and hotel.”
In this section, we aim to highlight the hotel offerings within Spain , visually displaying the most popular destinations.
The design combines real photographs of iconic cities with red cards that reinforce the brand and attract attention.
This is inspirational navigation, where the destination image sparks interest and the CTA guides the user toward booking.
In this section, we highlight the ease of booking flights with BuscaViajes:
A design intended to encourage immediate booking.
“Fly more, pay less.”
The Flights section on the BuscaViajes home page was designed to convey clarity, confidence , and immediate savings.
With a powerful title (The Perfect Flight), a direct message, and a striking green button, the section invites the user to book in just a few clicks.
The design combines attractive images, inspiring phrases, and visible CTAs that reinforce the main benefit: “Fly more, pay less.”
The Flights + Hotels section was designed for travelers looking for simplicity and exclusive offers:
The result is a block that not only sells a service , but also conveys peace of mind and confidence , encouraging the user to book now and save big.
“A complete trip, at the best price.”
In this section, we've designed a block that highlights the added value of combining flights and hotels in a single booking.
The design uses strong contrast (white text on a dark background + red accents) and a striking green button to reinforce the booking action.
The Car Rental section on BuscaViajes reinforces three main ideas:
The result is a dynamic and compelling section that turns the simple idea of renting a car into an exciting and accessible experience for all travelers.
“Your trip, your car, your freedom.”
In this section, we seek to convey speed, freedom, and savings . The design features dynamic images of moving cars and a powerful headline that highlights the key benefit: "Save up to 70%."
The Rural Houses section of BuscaViajes focuses on offering travelers:
The result is a warm, inspiring, and highly persuasive section , designed to inspire users not only to imagine the experience, but also to take the step of booking.
“Rest, breathe, and unwind in the heart of nature.”
In this section, the design is intended to transport the user to an environment of tranquility and disconnection.
Warm images of interiors and open landscapes inspire confidence and evoke the idea of a perfect getaway.
The Vacation Homes section on BuscaViajes highlights three key messages:
The result is an inspiring and persuasive section , designed to connect with the user's desire for a tailor-made vacation.
“Your vacation home, anywhere in the world.”
This section seeks to inspire the user with an aspirational and direct message: “Live your dreams.”
The design combines fresh tropical vacation imagery with emotional copy and a prominent green CTA (“Discover More”) , designed to drive curiosity and action.
“A carousel of services that transforms every trip into a complete experience.”
To complete the user experience, BuscaViajes has integrated a carousel of additional services that covers everything a traveler may need before, during, and after their trip.
This block is designed to reinforce the perception of the platform as a comprehensive and reliable portal , where you can not only book flights and hotels, but also access solutions that make travel more comfortable, safe, and exclusive.
Among the featured services included in the carousel are:
This carousel not only provides visual dynamism, but also conveys to the user that BuscaViajes is much more than a search engine: it's a reliable travel companion, ready for anything.
"BuscaViajes: Your adventure starts here, with confidence and at the best price."
The BuscaViajes footer is designed to be functional, informative, and reliable , with a structure designed to help users find everything they need without getting lost. It's divided into strategic sections :
Footer objective :
To convey confidence, clarity, and professionalism while facilitating navigation and reinforcing the brand image. It's where users find everything they need to take the final step: booking with peace of mind .
"At MM DESIGN WEB, we believe that an optimized, fast, and intuitive web design combined with a solid, nationwide SEO strategy can transform an idea into a profitable and visible business."
Frequently Asked Questions about the BuscaViajes project
1. What did MM DESIGN WEB contribute to the BuscaViajes project?
Modern, optimized, and conversion-oriented web design, along with a nationwide SEO strategy.
2. Does BuscaViajes really compete with large online agencies?
Yes, thanks to its SEO positioning and streamlined design, today it's a portal that offers highly visible hotels, flights, and activities.
3. What was the biggest challenge of the project?
Create a clear and easy-to-use platform that inspires confidence and converts visits into actual bookings.
4. Can this success be replicated in other businesses?
Of course! Every sector can benefit from strategic web design and well-crafted SEO.
“Thanks to MM DESIGN WEB, my BuscaViajes project now sells trips every week. The website is not only beautiful, it's fast, clear, and it ranks me on Google. I'm very grateful to the team for helping me take this leap.”
"Very professional. He served me very quickly and was very friendly. I recommend him 100%."
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